Alliance Management
At Wyeth, we understand that the partners’ thinking and interests may not always be identical, but that we share the same goal—a successful product. Even if there is alignment at the beginning of an alliance this may—and probably will—change over time. Therefore, we have established an Alliance Management function and process to address potential partnering issues early and proactively.
Alliance Management Process
In order to ensure the success of the alliance, we will work with our partners to have in place an Executive Sponsor, Project/Product Champion, and an Alliance/Relationship Manager with defined roles and responsibilities. In particular, the Alliance Manager has the responsibility to:
- Provide a voice for the partner within Wyeth
- Help ensure the cultural compatibility with the partner
- Ensure a viable governance structure is agreed upon in the contract negotiations
- Facilitate transparent/effective joint decision making and implementation
- Provide training to team members in relationship management
- Jointly “kick off” the alliance and establish cross functional teams
- Establish alignment on joint deliverables/commitments
- Help establish joint alliance metrics and regular reinforcement
- Explain the core aspects of the alliance to new team members
- Perform regular checks of the alliance and implement agreed upon recommendations to address any issues identified during the survey
- Facilitate the use of mutually agreed upon conflict resolution process and lead that process if necessary
The above processes, which focus on managing the relationship, mediating disputes, coordinating communication, and tracking the health of the relationship over time, are designed to establish trust, manage conflicts, and thus lead to maximizing the value for all of us.
218919-01